Statistics suggest that last year 63 million people in the US accessed internet from their mobile devices and the number is likely to swell to 1.73 billion globally by the year 2013. The world of digital media is witnessing this remarkable trend wherein users choose to browse the internet on the go.
The changing trend calls for website designers to design the sites in such a way that they are accessible, compatible, friendly and supportive of mobile handset devices. A website should be designed so that it is visible on the handset and offers a great browsing experience on a few inches of the space available.
Web designers do not need to learn any new technology to develop mobile websites but need innovative ideas to make mobile websites user friendly. Usually websites appear jumbled on mobile devices that turn the users away. Surfing the website on the desktop/laptop and on the mobile is a lot different. It is the job of the designers to make a website compatible for mobile devices.
With the number of mobile phone users accessing the internet on the handhelds growing multiplying by the minute, it is very important for website owners to set the mobile versions of their websites rolling. Mobile websites are used most often as a platform to disseminate information.
A website should be easily accessible on phone browsers such as BlackBerry, iPhone, Android and Nokia. It should be visible on browser dimensions ranging from small to large screens (128 x 160 pixels, 176 x 220 pixels, 240 x 320 pixels and 320 x 480 pixels).
A good mobile website is compatible with all mobile software and platforms. Benefits of a good mobile website are:
- It reaches out to a large number of customers on the go who otherwise don’t have the time to browse internet.
- They are easily accessible on all mobile browsers.
- A mobile website is much easy to maintain and update.
Mobile websites are best suited for:
- Corporate websites
- Pricing Display
- Store/Dealer Locations
- Tickets Bookings
- Events Calendar
- Contact Forms
- Google Map Location plotting
- Contacts or People Directory
- E-commerce (Mobile Commerce)
- Messaging Sites
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